As of August 2024, the highest liquor sold on the list was 100.9 million cases, far ahead of the competition. The second spot saw a gin brand with 44.6 million cases, continuing its reign as the world’s best-selling in its category. In third, a whisky brand clocked in at 30.8 million cases, remaining a strong contender in the market. Each brand dominates its respective category, leaving readers curious about the specifics behind these figures. In this article, we shall explore the top 10 Liquor brands in the world!
Before we dive in, let’s understand the criteria for ranking these brands and focus on their sales volume, market influence, brand recognition, and diversity of offerings. As consumer preferences shift towards premium products, the liquor market is evolving, emphasizing quality and variety, ensuring that leading brands adapt to meet changing demands while maintaining a significant market presence.
Criteria and Methods to Qualify For The Ranks
Accurate data collection is vital, relying on reputable sources like IWSR and Nielsen, which provide comprehensive sales analytics.
Brands must exceed one million nine-liter cases to qualify for the rankings, ensuring only the most prominent players are highlighted. Then, what is the nine-litre case? A case usually contains 12 standard 750 ml bottles, which adds up to 9 liters of alcohol. These cases, which should add up to at least 1 million, are considered for the rankings.
Without any further delay, let’s find out the top 10 liquor brands that are most popular in the world.
Top 10 Liquor Brands in the World
As preferences continue to shift towards premium and diverse offerings, the landscape of best-selling liquor brands is likely to evolve, presenting opportunities and challenges for both established and emerging players. Let’s find out the top 10 Liquor Brands in the world.
10. Emperador Brandy
Emperador Brandy holds the title of the leading brand worldwide, a remarkable feat since its establishment in 1990. Originating in the Philippines, it quickly gained popularity thanks to its smooth flavour and affordability.
By 2023, Emperador sold over 22 million cases, making it a household name, particularly in Asia and the Americas. Its unique blend of local and imported spirits appeals to a diverse audience, making it a favourite for celebrations and gatherings. If you are looking for the best Brandy in Bangalore, you must try Boho the Bar for its wide range of liquor options. Check out the menu here!
9. Johnnie Walker Whiskey
Johnnie Walker is a renowned blended Scotch whisky celebrated for its consistency and rich flavour profile. The brand offers a range from the smooth Red Label to the luxurious Blue Label, catering to various palates. As of 2024, Johnnie Walker has sold over 17 million cases, solidifying its place as the best-selling whisky globally. The brand's iconic square bottle and striding man logo symbolise a heritage of quality, making it a staple in bars worldwide.
8. Imperial Blue Whisky
Imperial Blue Whisky is the largest brand by volume in Pernod Ricard’s portfolio, known for its smooth flavour and affordability. Launched in 1997, it has quickly gained a loyal following, especially in India, where it has become synonymous with celebration. As of 2023, Imperial Blue sold approximately 12 million cases, showcasing its widespread appeal among whisky drinkers who appreciate quality at an accessible price point.
Suppose you are looking for a nice, relaxing day with a glass of whiskey and some of the best food options. In that case, you must visit Boho the Bar in Koramangala or Whitefield or just order on Swiggy or Zomato to get our best-selling food options to your doorstep!
7. Officer’s Choice Whisky
Officer’s Choice Whiskey, introduced in 1988 by Allied Blenders & Distillers, is a unique Indian whiskey that blends Scotch malt with Indian grains. It has captured the hearts of many, especially in India, where it boasts annual sales exceeding 10 million cases.
The brand's popularity stems from its smoothness and rich flavour, making it a go-to choice for social gatherings and celebrations, earning it the title of one of India’s favourite whiskies. If you want to celebrate these premium liquors with your loved ones, you must visit Boho Rooftop Restobar, which perfectly suits the occasion of celebration and nightlife.
6. Royal Stag Whisky
Royal Stag Whisky blends local grain with imported Scotch malts, resulting in a smooth and flavorful drink. Produced by Pernod Ricard, it has carved out a significant niche in the Indian market since its launch in 1995. With over 9 million cases sold in 2023, Royal Stag has gained recognition for its quality and affordability, making it a popular choice among whisky enthusiasts looking for a well-balanced drink. Also Read: Spirits 101: Navigating the World of Alcohol for Beginners
5. Tanduay Rum
Tanduay Rum, hailing from the Philippines, has been the world's most popular rum for five consecutive years. With a rich history dating back to 1854, Tanduay has consistently sold over 18 million cases annually. Its smooth flavour and cocktail versatility have made it a staple in bars across Asia and beyond. The brand’s dedication to quality has helped it build a loyal following, making it a symbol of Filipino craftsmanship.
Speaking of Cocktails, Boho the Bar has the best-selling signature Cocktails on their menu for all your flavour needs. With their best mixologists, they offer a flavourful liquor experience. Check out the bar menu here!
4. Smirnoff Vodka
Smirnoff Vodka is globally renowned for its smooth taste and versatility, making it the most popular vodka brand worldwide. Launched in 1864, Smirnoff has evolved from its humble beginnings in Russia to become a household name, selling over 25 million cases as of 2023. Its iconic red label signifies quality, and it is the go-to choice for countless cocktails, from martinis to Moscow mules, enjoyed by vodka lovers across the globe.
Suggested Read: Most Popular Drinks to Order at a Bar
3. McDowell’s No.1 Whisky
McDowell’s No.1 Whisky has established itself as a signature variety, highly popular for its exceptional taste. With annual sales exceeding 14 million cases, it is one of India’s top-selling whiskies. Launched in the 1990s, McDowell’s No.1 appeals to whisky enthusiasts who appreciate its smoothness and rich flavor profile. The brand’s success is attributed to its marketing strategies and commitment to quality, making it a favorite among many consumers.
2. Ginebra San Miguel Gin
Ginebra San Miguel Gin is produced by a family-owned distillery in the Philippines with a rich history dating back to 1834. Known for its unique blend of flavors, Ginebra San Miguel has become a staple in Filipino culture, particularly enjoyed in cocktails and mixed drinks. With over 10 million cases sold annually, it has gained popularity not just in the Philippines but also in various international markets, reflecting the brand’s enduring legacy.
Next up, we have the brand that is most popular and most sold liquor in the world. Let’s check it out!
1. Jinro Soju
Jinro Soju is the top-selling spirit brand worldwide, known for its quintessential green bottle and smooth flavor. Originating from South Korea, Jinro has a long history dating back to 1924 and has become synonymous with soju culture. As of 2024, it sold over 100 million cases, dominating the global spirits market. Its versatility makes it a favorite in both traditional and modern cocktails, appealing to a diverse range of consumers looking for a refreshing drink. If you are looking for the best selling liquor in Bangalore, you must visit Boho the Bar for their wonderful nightlife and rooftop experience with your loved ones!
Conclusion
To wrap it up, the liquor industry showcases various influential brands, each contributing to its dynamic landscape. Brands like Emperador Brandy, Johnnie Walker, and Jinro Soju exemplify market leadership with impressive sales figures and distinct flavor profiles that cater to various consumer preferences. This diversity reflects the industry's ability to adapt and thrive across different regions, from the smooth tastes of Tanduay Rum in the Philippines to the rich heritage of Ginebra San Miguel Gin.
If you are looking forward to trying the best liquor in Bangalore, you must visit Boho the Bar.
This Bohemian-Chic-themed pub in Koramangala and Whitefield offers the best food options and nightlife experience. From DJ Nights, Bollywood Nights, and Dance floors to birthday parties, corporate events, and more! Talk to us now to get the best deals.
Boho Koramangala - +91 95870 29700 - 105, 1st A cross Rd, KHB Colony, 5th Block, Koramangala, Bengaluru
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